Blessing Lives Canada is a small non-profit located in Alberta, Canada with roots in helping the people of Guatemala with education and small business ventures. We were able to come alongside, and help them establish a dynamic and visually appealing brand and a matching WordPress-based website with a focus on all the various projects they have on the go, and ways that users can support their efforts.
As an organization, Blessing Lives’ focus is all about providing an avenue for people in Canada who wish to contribute a chance to partner with and support nationals in Guatemala as they create better futures for themselves.
Here at Heroics, we were proud to be able to be involved with bringing this Brand to life!
Designing the logo for Blessing Lives started with a focus on ‘hands’ as a method of both helping others, and being offered in partnership, and a ‘dove’ shape to represent the Christian heritage of the organization. The ‘Maple Leaf’ aspect in the final version represents the Canadian origins of both the company, and the audience they are looking to communicate with.
Your brand goes beyond your logo. It includes all areas of presentation that represent your business. That’s a large scope when you think about it, and having brand guidelines laid out for your business can make a huge difference with keeping your brand unified both in message and feel.
Every website design projects begin with wireframes. Wireframes are a tool used to develop the layout and narrative of a website, while avoiding getting too caught up in the visual look and feel of the site. Without the right narrative, you end up with a pretty looking website with nothing useful to say.
While we are calling the copywriting portion ‘Step 2’, the work of creating effective content for a website project tends to span the entire process of the project once the wireframing portion is completed. Sometimes our clients provide the content, sometimes we provide the content, but more often than not, it’s a group effort.
After the wireframes are established, and work has begun on the content of the website, the next step is creating a visual design proof of how we will utilize the client’s branding, narrative, and content to create a unified and focused web presence. By creating a visual proof, we give clients a chance to see how their website will function, and give us the chance to receive valuable feedback before we start on the Web Development portion of the project.
Once we’ve received feedback on the visual design proof, and made any changes needed, we then move to the final part of the process, building the website itself. Regardless of platform, we build full responsive websites with SEO well integrated.
Once built, we present the final product to the client for approval, implement any requested updates, and then launch when ready.
View the final version here: Blessing Lives Website.
Every website design projects begin with wireframes. Wireframes are a tool used to develop the layout and narrative of a website, while avoiding getting too caught up in the visual look and feel of the site. Without the right narrative, you end up with a pretty looking website with nothing useful to say.
While we are calling the copywriting portion ‘Step 2’, the work of creating effective content for a website tends to span the entire process of the project once the wireframing portion is completed. Sometimes our clients provide the content, sometimes we provide the content, but more often than not, it’s a group effort.
After the wireframes are established, and work has begun on the content of the website, the next step is creating a visual design proof of how we will utilize the client’s branding, narrative, and content to create a unified and focused web presence. By creating a visual proof, we give clients a chance to see how their website will function, and give us the chance to receive valuable feedback before we start on the Web Development portion of the project.
Once we’ve received feedback on the visual design proof, and made any changes needed, we then move to the final part of the process, building the website itself. Regardless of platform, we build full responsive websites with SEO well integrated.
Once built, we present the final product to the client for approval, implement any requested updates, and then launch when ready.
View the final version here:
Blessing Lives Website
